Who We Are
We are Tawaha Pharmacy, a digital healthcare company dedicated to revolutionizing the healthcare ecosystem in Pakistan by offering modern, affordable, and high-quality healthcare solutions. Since our inception on 24th March 2015, we have worked tirelessly to become pioneers in digitally transforming healthcare practices in Pakistan.
Our focus lies in creating reliable databases, streamlining patient referrals, facilitating appointment flows, and providing classified consumer healthcare services. With a robust commitment to excellence, our mission is to meet the healthcare needs of the public while bridging gaps in accessibility and quality through technology.
Editorial Values
All content produced by Tawaha Pharmacy adheres to strict editorial integrity and quality. We prioritize transparency, expert insights, and earning the trust of our readers. Our editorial values are driven by the following principles:
Authentic and Credible Information
- We provide verified medical knowledge in the form of blogs, news, disease details, treatment processes, and expert connections.
Thorough Validation
- All medical procedures and information undergo rigorous research and validation to ensure accuracy and relevance.
Ethical Standards
- Our content reflects cultural and ethical values, avoiding sensationalism or bias.
Evidence-Based Approach
- We ensure every piece of information is fact-checked, reliable, and evidence-based.
Editorial Policies
References, Sources, and Citations
To maintain academic and journalistic standards, we rely on peer-reviewed journals, authoritative websites, government agencies, and esteemed medical organizations. Proper citations are a cornerstone of our content strategy.
Plagiarism-Free Content
We maintain a zero-tolerance policy for plagiarism. Quotations, official statements, and press releases are properly attributed, while original content is rigorously monitored for authenticity.
Editorial Independence
Our editorial team retains full control over the content. Partners or external stakeholders are not permitted to influence or modify published material.
Subject Matter Expertise
Sensitive health-related topics are addressed by thoroughly trained writers with expertise in research and content creation.
Content Updates
Our content is regularly reviewed and updated to reflect the latest healthcare developments, clinical guidelines, and alerts.
External Links
Links to external sites are carefully vetted to ensure they align with our commitment to accuracy and relevance.
Content Creation & Review Framework
Our content framework ensures:
- Trust and Empathy: Building a connection with our audience through transparent, empathetic, and accurate content.
- Regular Updates: Staying current with healthcare trends and feedback.
- High Standards: Setting clear expectations for writers, editors, and contributors.
We aim to simplify complex health information, making it accessible and useful for all audiences.
Writer Training and Quality Standards
At Tawaha Pharmacy, we prioritize:
Writer Selection
- All writers undergo a rigorous selection process to ensure a strong scientific understanding.
Continuous Training
- Writers are trained in content generation, research methodologies, and audience engagement.
Medical Expertise Review
- Our content is reviewed by professional healthcare experts to maintain accuracy and reliability.
Error-Free Information
- Every piece of content is checked multiple times for factual and grammatical errors before publication.
Our Vocabulary
We prioritize empathy, inclusivity, and precision in our language. From addressing taboo topics to mental health challenges, we aim to empower our readers with relatable and supportive content.
At Tawaha Pharmacy, our goal is to present unbiased, credible, and inclusive content that evolves with the changing healthcare landscape.
Help Us Become Better for You
You are at the heart of everything we do. Your feedback helps us grow and improve. We are committed to becoming Pakistan’s leading provider of medical content. Please share your thoughts in the comments or through our feedback channels.
Join the Tawaha Pharmacy Family
Want to contribute? Here’s how to pitch your ideas:
- Choose a relevant topic from our blog categories.
- Include a title, introduction, body, and conclusion (500 words max).
- Cite all references.
- Submit your pitch to editor@tawahapharmacy.pk.
We’ll inform you of our decision within two weeks. We value your contributions and look forward to working together.
Tawaha Pharmacy – Your Health, Our Priority.